WE ARE SEO COnsultants

Search Engine Optimisation is the art of balancing user experience with crawlability, and authority. Being just a pretty, easy-to-use website isn’t always enough, but appealing to your target user is a very good start. On-page SEO, is all about appealing to the end-user, offering them an easy-to-navigate journey ensuring they get value from their experience that leans into the intent they’ve developed through their search. Understanding the intent behind a term opens the door to knowing how to draw a user closer to that conversion goal.

The Crawlability of a site is ensuring that all the content, data and code is wrapped up with a nice little bow that makes a Search Engine’s life as simple as possible. Put simply, it is a practice of honouring the Search Engine. Demonstrating good practice with lean, concise code, such as minified JS and CSS but also spoon-feeding the crawler with information through schema markup is a time-consuming job, but helps to ensure the crawler doesn’t have to sift through pages and pages to understand your business, products, service area, or specialisms.

How we work. Every brand is different, and whilst SEO campaigns can share a lot of actions from one website to another, the way we work with each of our clients is typically very different from the next. Working with you to help you better understand Google as well as the potential end user, we can be hands-on with your SEO needs, or just help to manage a developer to tick these crucial boxes. You can reach out to us for a one off audit, or we can help you with a long-term strategy, but all good SEO consultancy starts with a coffee.